When you have the approximate number of data, you can start developing your products/ services and start their marketing process with visual content. And that’s done when digital marketing campaigns record and analyze the use of keywords in search engines. The Google algorithms work as a catalyst to find out market needs. You can find the increasing trend from how the product/services’ fuss is going around in the online world, and that’s where the Big Data algorithms come in, specifically, Google algorithms. For example, the increasing trend, competitors, how much the audience is willing to pay, market gaps, and the product/service availability.
Generally, the demands of your targeted audience are analyzed by overseeing various factors. After getting done with that, you need to dig in deep to grasp the needs of your targeted segment. In short, you can find it all in Porter’s marketing strategy model. You need to find different segments, places (online platform), prices, products, and promotions. And that can be obtained through proper market research.Īlthough online content marketing may differ from traditional marketing in terms of benefits, the market research for both types is more or less the same. Next, you need something to build your creative images around, which is the target audiences’ proforma. Find out the target audience’s needs Source: Edkent Media This may not be a conversion but at least will generate CTR since people will push the button to clear out their curiosity that was incurred after seeing a compelling message through your creative images.Īnd once you find a potential platform with more connection with your target audience, then you can hop on, to begin, the next step. For example, if your brand opts to focus on millennials, Snapchat, Instagram, and Facebook might be your potential platform.Īnd If people see what they need on these platforms from an intriguing image, they are likely to click on the link to see the offerings.
However, the audience differs on various social media platforms. Social media is an open and direct platform to connect with your target audience.
That’s because you cannot shoot blind arrows by posting on a platform where there’s a lack of availability of your target audience. Find a potential platform to post Source: Geeks Around Globeīefore digging further, you need to find a potential platform to expect more responses from your target audience by seeing your creative images. This article will share ten practical tips to help you design and pull off eye-catching creative images. That’s because the same old bland visuals do not contribute much to grabbing attention.Įspecially when you surf on social media, various brands take platforms like Instagram to incline the target audience to react by posting creative images specifying what they are looking for.īut the question arises how do you get started designing creative images? Designing visual content like creative images elevates content marketing since they reflect a unique and catchy way of promoting a similar business in the competitive market to secure the edge by attracting the eye of the target audience.
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